Burger Singh Franchisee

Burger Singh is the largest Made-in-India Burger Chain.

It is the perfect fit for the Indian Market in both taste and value for money. With over 175+ successful outlets already.We’re on a mission to reach 1,000 stores by 2030, and we’re inviting entrepreneurs to co-invest and grow with us as an Operator Partner in Your City.

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Selective Process: Highly competitive, limited slots, for someone who find location.

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Financial Readiness: Strong personal financial track record, loan applicant not requied.

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No Experience Needed: Passion for food business is essential

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Hands-On Commitment: Active, on-ground involvement required.

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Leadership Mindset: Lead with humility and ownership

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People-Centric Approach: Team, customers & community matter

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Total Ownership: Not a 9-to-5 — it’s a life investment

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Success is Earned: Your effort drives the outcome

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Exclusive Focus: Will require prioritizing this opportunity over other business roles.

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Dedicated Franchise Success Manager

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Monthly P&L Reviews with central team

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Regular Audits & Staff Training

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Brand Manages Zomato, Swiggy, Google & Social Media Centrally

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Call Center & Complaint Handling by Brand

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Central Marketing: Radio, Online TV, Print, etc.

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Lease Negotiation Support

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Centralized Supply Chain & Logistics

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Tech Infrastructure & Delivery Channel Integration




    Testimonials

    Lalita

    “Our journey with Burger Singh start- ed in April 2021 after the opening of 1st outlet at Alpha 1, Greater Noida. All team members are very supportive and professional.”

    Lalita, Noida

    YASHVEER SINGH YADAV

    “After 24 years in the corporate world, tasting a Burger Singh burger was my eureka moment. I quickly met with Kabir Jeet Singh and Aviral, and within 24 hours, signed the LOI”

    Yashveer Singh Yadav, Gurugram

    Ankit Chandani

    "Owning a Burger Singh franchise has been a rewarding journey. The brand's support helped me hit my sales targets faster than I imagined."

    Ankit Chandani, Bhuj

    In The News

    Browse through some organic content about the brand, Interviews with the CEO, franchise model, etc...

    Disclaimer- Prices mentioned in videos are subject to change. Please refer to the franchise tab for the latest information.

    Click on media logos to read their coverage of Burger Singh

    Awards & Recognition



    *Above mentioned prices are applicable at select locations only.


    *Above mentioned prices are applicable at select locations only.

    FREQUENTLY ASKED QUESTIONS

    Questions you might ask

    Q1. What are my daily responsibilities as an operator partner?

    Ans. Oversee staffing, hygiene, offline marketing, inventory, and customer service.

    Q2. Can I hire a manager instead of being physically present?

    Ans. No. Minimum 90 hours/month presence by you is mandatory.

    Q3. Can I appoint a family member to operate the store?

    Ans. Only if they are a co-investor and go through interview and training.

    Q4. What happens in the interview? What will I be evaluated on?

    Ans. Leadership, local business understanding, execution capacity, and P&L ownership.

    Q5. Is it possible to reapply if I'm not selected?

    Ans. Yes, after 3 months and subject to re-evaluation.

    Q6. What is the future roadmap of Burger Singh in India?

    Ans. 1000+ stores by 2028, with growth in Tier 2–5 cities, international markets, and retail FMCG.

    Q7. Can I open multiple outlets in the future?

    Ans. Depends on the existing store's performance decided by the brand.

    Q8. Do you offer city or area-level exclusivity?

    Ans. No exclusivity will be provided.

    Q1. Who handles the civil work and setup?

    Ans. Only Burger Singh-approved vendors execute store projects to maintain quality and consistency.

    Q2. Can I use my own vendors for civil or furniture?

    Ans. No. Only our approved vendors are allowed for core components.

    Q3. How long does setup take from property finalization?

    Ans. Typically 45-60 days depending on vendor availability and site readiness.

    Q4. Will Burger Singh provide drawings and layout approvals?

    Ans. Yes. Our team will create and approve layout based on the finalized site.

    Q5. What about utility load and power requirements?

    Ans. Minimum 28 kW sanctioned load is required. Ensure appropriate metering.

    Q6. Will Burger Singh help in applying for FSSAI, fire NOC, etc.?

    Ans. We guide you with formats, but local documentation must be managed by the partner.

    Q7. Is storage area counted in the 400 sqft limit?

    Ans. No. Storage is to be arranged separately and is not included in the main store layout.

    Q1. What are the minimum criteria for location approval?

    Ans. Min. 225 sqft, 125 sqft kitchen, rent within cap, ground floor, and accessible from main street.

    Q2. What is the ideal frontage, visibility, and footfall requirement?

    Ans. Minimum 12 ft frontage, visible from 30–50 meters, daily footfall of 3000+ desirable.

    Q3. Do I have to find the property myself?

    Ans. Yes. The operator is expected to scout and finalize a shop. We provide guidance and approval.

    Q4. Can I get help from your team or brokers in finding a shop?

    Ans. We can recommend local brokers on a best-effort basis after the token is paid. Preferred with an upper cap of 400 sqft.

    Q5. Can the store be in a food court or mall?

    Ans. Standalone high-footfall locations are preferred. Mall and food court locations will be rejected.

    Q6. What happens if the rent is slightly above the city cap (e.g., 80K)?

    Ans. Approval may be granted if footfall and frontage are exceptional. Case-by-case basis.

    Q1. Will I be trained in restaurant operations?

    Ans. Yes. Full onboarding including operations, POS, hygiene and soft skills.

    Q2. How many staff members are typically required?

    Ans. 4-5 for store operations including 2 kitchen staff and 2-3 floor staff, rest depends on the revenue numbers.

    Q4. What support do I get after launch?

    Ans. Ops manager will visit once a month, dedicated franchise support manager will be provided for day to day queries along with helpdesk.

    Q1. What offline marketing is expected from my side?

    Ans. You'll handle flyers, housing society activations, local tie-ups, and street branding. We'll provide designs, Outdoor catering and other events. Creative needs to be approved from Burger Singh team.

    Q2. Who handles online orders, menu updates, and delivery issues?

    Ans. Burger Singh's central team handles all online channel operations, however, you can decide the discounting based on locality sensitivity after discussing with our team.

    Q3. Who manages online ads for Zomato and Swiggy?

    Ans. Our central marketing team handles it, including budgeting, offers, and visibility.

    Q4. Is branding and signage included?

    Ans. Yes, it is provided and installed by our approved vendors.

    Q5. Do I get creatives, flyers, or campaign templates?

    Ans. Yes. Burger Singh provides ready-to-use creatives, templates, and social media posts.

    Q6. Can I offer discounts locally?

    Ans. Offline, yes, from a pre-approved menu pricing slab. For online, you may suggest offers and discuss with our team.

    Q1. What is included in the Burger Singh-funded 20L support?

    Ans. Kitchen equipment, onboarding, project fee, IT support & training.

    Q2. What is the monthly earning potential from one store?

    Ans. Monthly net income typically ranges from 1L to 1.5L depending on the location, offline sales volume, and operational efficiency.

    Q3. What is the break-even period?

    Ans. Breakeven period is around 3-6 months for a newly opened store, which fully depends on the cost headers and marketing. Payback generally varies between 24-30 months based on the shop.

    Q4. Can you share a sample P&L and ROI calculation?

    Ans. Yes, we will provide a P&L with your projections and shop's expectation, which will be presented by you in the interview round.

    Q5. What are the typical COGS, rent, staff costs, and overheads?

    Ans. COGS: ~40-45%, Rent: within cap (30K-75K), Staff cost: ~70K-100K/month, Other overheads: ~40K (varies with the revenue and catchment).

    Q6. Is GST included in the 24L investment?

    Ans. No. GST is additional and varies by component (civil, equipment, services).

    Q1. What is the term of the agreement? Can it be renewed?

    Ans. 5+5+5+5 years. After 5 years, contract renewal depends on performance and compliance.

    Q2. What happens if I want to exit the franchise before 5 years?

    Ans. We'll assess case-by-case. Store resale may be permitted with brand approval.

    Q3. What if I fail to meet performance benchmarks?

    Ans. We'll provide guidance and corrective plans. Consistent non-performance risks non-renewal.

    Q4. Will I be allowed to transfer the store later?

    Ans. Only with Burger Singh's consent, post-performance review and operator interview.

    Q6. What is the termination clause? Under what conditions?

    Ans. Violation of brand SOPs, underperformance, or misuse of brand IP may lead to termination.